A Qrati Case Study Beginning in mid-Jan of this year and lasting for 45 days, approximately 600 million Hindu pilgrims gathered in Prayagraj, Uttar Pradesh, India for the “Maha Kumbh Mela” or the great (maha) festival (mela) of the sacred pitcher (kumbh). Kumbh Melas occur every 12 years, but the “great” festivals take place on...
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